Slipstream Cyber
Slipstream is a managed cyber-security service provider and security product development enterprise. Slipstream approached OKMG to relaunch their sales and marketing strategy with a focus on outbound campaigns and partner sales.
Founded in 2017 to address a gap in the market for enterprise grade Security Operations delivered with a flexible customer-centric and humanised service layer, Slipstream has rapidly grown to be both one of Australia’s premier sovereign SOC operators and most active Digital Forensics Investigators.
OKMG were initially approached by Slipstream to manage a website redesign and accompanying digital marketing campaign based around their Managed Detection and Response services. As the Slipstream team grew, OKMG were tasked with relaunching their sales and marketing strategy to accommodate a larger client base.
Through a series of client workshops and strategic research, OKMG was able to develop a core brand position and voice for Slipstream, focusing on their pillars to innovate, adapt and empower.
With the successful launch of this new strategic direction, OKMG are now focused on improving the outbound sales pipeline with a broad range of marketing materials, backed up by a state-of-the-art digital framework and content strategy.