Cultivate Performance
OKMG named, designed and launched Cultivate Performance’s brand identity and squarespace website.
OKMG partnered with Cultivate Performance to name the new business, create a compelling brand identity and a functional, user-friendly website. Our approach included working closely with the owner in refining business name options, developing a cohesive brand design, and selecting a flexible Squarespace theme for easy updates. The website was crafted to highlight Cultivate Performance's tailored strength and conditioning services, catering to a diverse audience, including individual athletes, teams, schools, and organisations. We ensured seamless integration with Mailchimp for newsletters and Squarespace for invoicing, enhancing the user experience and streamlining business operations. OKMG’s design and content strategy reflected the core values of intent, honesty, and trust, establishing Cultivate Performance as a leading provider in the athletic development space.