Chase Residential
OKMG's collaboration with Chase Residential, a prominent Perth real estate firm, led to the creation of a distinct brand identity, reflecting their luxury market niche.
The centerpiece was an innovative logo and logomark, symbolizing Chase Residential's proficiency in connecting clients with premier properties. This branding was established with carefully selected fonts, reflecting the firm's luxury focus, especially in Perth's inner north-west. The colour scheme chosen embodied Chase Residential's commitment to premium lifestyles and realising property aspirations.
A crucial element was the comprehensive brand style guide, ensuring Chase Residential's values and expertise in project development and sales were communicated consistently. This initiative has not only boosted Chase Residential's presence in the luxury real estate sector but also solidified their position as a trusted entity for clients seeking high-end properties.
